Free and open to the public, Mindworks welcomes visitors to explore its interactive exhibits and museum atmosphere, take part in engaging, hands-on research studies, earn prizes for participating, and apply insights from behavioral science to help understand and improve their lives and communities. Mindworks showcases the work and ideas of world-renowned scientists who help advance our collective understanding of the inner workings of human behavior.
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Mindworks is operated by the Roman Family Center for Decision Research at the University of Chicago Booth School of Business and is home to the center's PIMCO Decision Research Laboratories.